LinkedIn is one of the biggest social media platforms for professionals in a range of different industries and a great opportunity for both networking and marketing. LinkedIn is a must have platform for the modern day professional and is often used as a reference check for the reputation of a business. Here we explain how we are able to help your business establish a strong profile, how you can advertise, the content of the advertisements as well as ensuring that your page is monitored so that you can ensure professional response times.
LinkedIn Business Page
If you want to operate a business in the professional sector, having a LinkedIn profile is a necessity. This enables you to be in contact with other professionals who may require your services and is a great place for you to keep in touch with your clients. This platform also enables other professionals to endorse your skills and experience as well as recommend you to other professionals who may be able to utilise the products and services you offer. Having a clear and concise profile will enable potential clients to see what your business is about and get in touch if they think you may be able to assist them.
Advertising on LinkedIn
Like other social media platforms, LinkedIn allows advertisements of businesses that appear to people who may have an interest in what you have to offer. To make sure that your advertisements stand out, we need to ensure that the design of your advertisement is consistent with the professionalism of your business and will appeal to your target audience. Our team are skilled in working with our clients to provide them with successful LinkedIn advertisements that will generate leads for your business.
Simply having an advertisement on LinkedIn is not enough to get clients in contact with you. The advertisement itself has to be presented well and clearly state how you are able to be of assistance to your clients and what service you have that may make their business operations a little easier. Generally in advertising you only have a second or two to capture the attention of the viewers to capture their attention. We are the experts in advertisement content and ensure that we understand the products and services that are available from our clients to best generate interest from their potential clients.
As me mentioned, having a LinkedIn profile is exceptionally beneficial for our clients who are working in a professional space. This does however add an additional method of contact for your potential clients, which means that it needs to be monitored regularly. If you have expressions of interest coming through LinkedIn that are not responded to within a reasonable timeframe, you may risk losing these potential clients to your competitors. Having your LinkedIn profile monitored can prove to be a very lucrative opportunity for professional businesses and is something that we enjoy helping our clients to achieve.